Atlantis Bahamas / The Discovery of a Lifetime
Atlantis, Paradise Island offers countless awe-inspiring moments, creating a lifetime of experiences that keep guests coming back. This insight inspired the campaign The Discovery of a Lifetime, launched as a cross-media experience spanning broadcast video, social, digital, and print, with features in prestigious publications like Elle, Vanity Fair, and Travel & Leisure.
As a renowned resort with over 25 years of brand prestige, Atlantis celebrated its 25th anniversary with extensive modernizations. The new 360-degree brand campaign highlights these updates, reaffirming Atlantis' iconic status as the premier destination synonymous with the Bahamas.